Analyze the market and use the results

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To collect this information, you can use the following forms: Online surveys : Analysts can create lists of questions and at an arbitrary scale. Surveys can also be conducted in person, by phone or online. CRM and sales data will help you determine the factors in your research. Sales staff , store assistants and customer service staff.  The final step after having all the information and data is to analyze the market and use the results. This is a very important step, determining the correctness and usefulness of the market analysis process. Data analysis After gathering the necessary information and verifying it, you will evaluate how useful it is to your company and products. Next, you divide the data into the three main parts that are most important to your business: Competitors Target market Purpose Things to keep in mind during the analysis and inspection process are: Scale and growth rate of each customer group. Objectives and trends that the market is aiming for. Percentage of market share achieved. Results of analysis of competitors' advantages and disadvantages.


Use analysis results Based on the results of the analysis, you will find out information you Email Data can use for business strategies. After analyzing your competitors' strategies, you can improve your strategy to reach customers. Important resource in market analysis Important resource in market analysis Important resource in market analysis When conducting market analysis, you need to exploit important resources to have a perfect market analysis. Specifically: Customer surveys (3-month or 6-month period because actual data is the most accurate statistics to create market analysis). Send marketing emails to consumers or leave information forms on the website. Phone survey . Online seminar or focus group to synthesize information about customers.



Analyze the market via social networks such as Facebook, Twitter, Instagram.... Collect information from consultants and sales staff. Frequently asked questions about Market analysis What is the importance of market analysis? Market analysis helps determine the suitability and sustainability of a product in a specific market. Market analysis provides businesses with comprehensive information about current competition and consumer purchasing patterns. Businesses can also use market mapping tools to understand their position in the market.