If you want to engage readers and drive more conversions, you need to optimize every inch of your content based on the needs of your target audience. Large blocks of text can be difficult to read, especially on a phone or tablet.
I like to limit paragraphs to 2-3 sentences to ensure the content looks good on mobile devices and doesn’t overwhelm readers while reading my content.
Use bullet points.
Bullet points are a powerful copywriting tool because they allow you to cayman islands whatsapp data summarize information in a concise manner while drawing attention to important data in a powerful format. Here are a few reasons to use bullet points in your content to improve on-page SEO:
Break up content and make blocks of text easier to read on mobile devices.
Highlight valuable points to increase conversion rates on service and product pages.
Add internal links to bullet points to help guide users through the buyer’s journey.
Try to keep your bullet point list between 3 and 7 points. Short lists look silly and long lists are hard to read.